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Use Pricing to Drive Revenue Growth

Looking to drive revenue growth in a cost-effective manner? Many believe that lowering prices only lowers your revenue. This is far from the case. Use this guide to understand how to leverage pricing effectively, and enable yourself to sell deadstock, gain new customers, increase sales volumes, beat the competition, and ultimately, grow your revenue.

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How to Make Pricing Tools Work For You

Choosing the right pricing tool can be complicated. If you know you need to improve your price management, but don't want to use an automatic repricer and risk slashing your prices, start here. This guide will teach you how to approach picking the right pricing tool. One that will deliver more customers, improve your pricing strategy, and boost your profits.

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The Ultimate Guide to Price Management

Struggling to manage your prices? Not sure you should increase prices? This is the guide for you, covering the essential principles of price management for any online retailer. Building an effective price management strategy is vital, particularly in an uncertain business climate. It can be the difference between success or failure. 

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What Makes the Best Pricing Software?

Spreadsheets for price management lead to unnecessary labour and administration, and are prone to carry errors in calculations. Pricing software puts you ahead of your competitors, rather than reacting to them. This guide covers some of the key features you should be looking for in pricing software that will work well for your business.

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5 Pricing Strategies To Win Against Price-Cutting Competitors

In a crowded marketplace, price wars are bad for your company's profitability, and also makes the whole market suffer. This guide addresses some of the tactics you can adopt to stay out ahead of the competition, and avoiding racing to the bottom when their prices start to drop.

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Unravelling The Mystery Of Value-Based Pricing

'Value-Based Pricing' (VBP) is used when prices are based on the value of a product as perceived from the customer's perspective. Fundamentally, a product is worth what a customer will pay for it. But what does this mean for your brand and your business, and how will it help your business grow profitability? This guide unravels and explores VBP, and how you can use it to your advantage.

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How to Build (and Keep) B2B Loyalty 

Are you treating your loyal customers as they deserve to be treated? Often, success in business means having desirable customers who are strongly tied to your organisation - and retaining them. This guide explores the experiences that make a customer loyal, and strategies to keep your customers loyal for the long term.

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The Ultimate Guide to Retail Pricing

This guide details all the core considerations to take when developing your retail pricing. Covering topics such as value pricing, retail pricing strategies, the future of pricing and more. For retailers struggling to take ownership of their pricing strategy, and make it the growth lever for your business that it ought to be, this is a great place to start.

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Why Word & Excel Don't Cut It For Price Lists & Quotations

Are your price lists still created manually in spreadsheet? Does your sales team still rely on Microsoft Word, PowerPoint or Excel to configure quotations? If the answer to any of these questions is yes, then you need to read this guide and get wise to the alternatives that will revolutionise your price management.

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Pricing Moves You Can Make Now To Grow Your Margins

Many business owners think you need to increase sales substantially to make more money - often that’s too difficult, especially in the short term. The other way to make more money is to increase your profit margins. This guide explores some suggested moves to grow profitability at your company.

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The Ultimate Guide To Smarter Pricing


Pricing is one of the most powerful - yet under utilised strategies available to eCommerce businesses. We know that correct pricing can be a challenging and complex issue, offering no quick cheats or shortcuts. To help, this guide explores some of the key areas you may wish to focus on to speed up your journey to growing sales and margins.

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Can You Afford To Discount?

To discount is lowering the usual cost of a product and offering it for sale at a reduced price. Reactionary discounting can improve sales in the short term, but destroy margins in the long run, particularly if competitors get involved in a pricing war. Use this guide to ensure that your discounting strategies help, rather than hinder your business and your bottom line.
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The Ultimate Guide to CPQ

Uncover the power of CPQ (Configure, Price, Quote) that helps companies optimise their prices and instantly send accurate quotes to potential customers. Companies use CPQ because, it can be difficult to manage prices if your business offers a very wide range of products or services. CPQ can make your prices competitive in comparison to your competitors and more attractive to customers.


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eCommerce Pricing Guide

In eCommerce, the price of a product can attract customers or make them hastily chose your competitors. Get your pricing strategy right and it can lead to eCommerce success – get it wrong, and you're going to sink without trace! Download the eCommerce Pricing Guide to get your pricing strategy right and achieve eCommerce success.

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The Little Book of Pricing Strategies

Even great concepts fail because of poor pricing strategies. In this mini encyclopaedic guide we provide an overview of alternative pricing strategies and look at some of the concepts you may wish to employ. Unlock the strategies you need to take your pricing, and in doing so, your revenue and profitability, to the next level.