BlackCurve Newsletter - 19th January 2017

 

 

 

 

Here's your weekly selection of pricing strategies to help you on your pricing journey.

 

Blog Posts

Top 5 Pricing Strategies for Distribution Companies - outlines how distribution companies can use pricing to outsmart the competition.

How Customers Perceive a Price is as Important as the Price Itself - Harvard Business Review discusses how price perception, not just pricing structure and actual price points, have become a critical function for businesses.

What is Dynamic Pricing? - details how companies are using this strategy to instantly adjust the prices of their goods and services according to prevailing market conditions.

How Well Do You Really Know Your Customer? - Price Intelligently presents why quantified buyer personas will help you truly understand your customers.

 

Podcast

#PricingPodcast - on the latest Professional Pricing Society podcast, Philip Huthwaite, BlackCurve CEO and Co-Founder, dives deep into how companies can fine-tune their pricing.

 

 

 

 

Webinar

What Makes a Great Pricing Manager? -  this webinar reveals the common characteristics of great Pricing Managers and how they can positively impact your company.

 

 

Enjoy!

Emmanuel at BlackCurve